Playbook / Lessons / Repeatable sales
Cash-flow businessFollow-up shows you care
Derek Sivers tells of a music publicist who sorted incoming music into inboxes and only gave real attention to people who followed up several times. She explained that she could not listen to everyone, and that following up showed tenacity and drive. Derek concludes that overwhelmed people have no time for random first contacts.
“Patience and persistence separate you from the rest, and show how much you care.”— Derek Sivers, Repeatedly follow-up to show you care, Jan 2018
Do this
Pick one prospect who has not replied and send a short, friendly second follow-up today, then put the next one in your calendar.