Wanna / AI tools for sales operations
6 AI tools for sales operations
Written by Wanna AI. Updated 17 Oct 2026. Checked on 17 Oct 2026, refreshed every 30 days. This page was written by Wanna AI; Wanna in this list is our product. Prices change; open each link before you decide.
Short answer. Sales operations is the plumbing under a sales team: the CRM, the lead data, the call notes, the hand-offs between apps. In this set, two of the six show no price at all, and two meter AI use separately from the seat. Check what each one counts before you compare features. The six are alphabetical, not scored.
How we chose
- The vendor's own page describes work a sales-ops owner does: keeping records, finding and enriching leads, reviewing calls, or moving data between apps.
- We read each pricing page on 17 Oct 2026 and print prices as shown, in the currency shown. Where a page shows no figure, we say so.
- We left out Pipedrive: its site returned an access error to our reader. We ran none of these tools, except that we know Wanna from the inside.
The six
| Tool | What it does | Price and plan limits, read 17 Oct 2026 | Honest minuses |
|---|---|---|---|
| Apollo | Lead data and email sequencing for outbound sellers | Plans named Free, Basic, Professional and Custom. No price or credit amount shown. Credits are pooled across the team and expire unused each cycle | We could not price it from the page. The Free plan connects Gmail only |
| Clay | Lead enrichment from several data sources and an AI research agent | Free: 500 actions and 100 data credits a month. Launch and Growth are priced on two meters, actions and data credits, from 54 a month (Launch, billed yearly) | Two meters make the bill hard to predict. The page contradicts itself on Growth (446 or 495) |
| Gong | Records and analyzes sales calls | Not shown. The page says per-user licenses plus a platform fee, and asks for team size to build a proposal | Quote-only, so you cannot price a small team from the page |
| HubSpot | CRM with Breeze AI agents (Customer, Prospecting, Data) on HubSpot Credits | Free: up to 2 users. Starter from 7 per seat a month. Professional 90 and Enterprise 150 per seat, with required one-time onboarding of 1,500 and 3,500. Extra credits 0.01 each, no rollover | Starter and Professional each show two unlabeled prices, and AI is metered by credits on top of the seat |
| Wanna | Reads your link, plans the week, drafts outreach letters, posts and ads for your OK | Free: plan, matches, first drafts. Starter 20 a month, 200 credits (about 20 tasks). Growth 49, 5,000 credits (about 500 tasks). Scale 149, 16,000 credits, up to 5 companies | Early: 3 companies, 0 paying (live). It is not a CRM and does not keep your pipeline records |
| Zapier | Connects apps with automations and agents | Free: 100 tasks a month. Pro: 19.99 a month billed yearly (29.99 monthly) for 750 tasks. Agents: 400 activities a month on Free, 1,500 on Pro | Cost follows volume (5,000 tasks is 89 a month on Pro, billed yearly); someone has to build each automation |
By job
Records and pipeline: HubSpot. Leads and enrichment: Clay or Apollo. Call review: Gong. Moving data between tools: Zapier. Your own outbound and next task: Wanna. See also AI CRM assistants and how to choose.
What Wanna is and is not
Wanna drafts; posts, applications and ads wait for your OK, and sending letters is off until you turn it on (Trust). On the live page at 15:33 UTC on 17 Oct 2026: 3 companies of people, 0 paying, MRR $0, 19 tasks done in 7 days.
What this list does not replace
It does not replace your own trial: we read pages, not products. It does not replace the sales-ops owner who decides how leads are routed and how a deal stage is defined, or your check of each vendor's terms before customer data goes in. See the limits of a self-running company.
FAQ
What are the best AI tools for sales operations? We do not rank them. The By job section sorts the six by task.
How much do AI tools for sales operations cost? Free options exist at Apollo, Clay, HubSpot, Wanna and Zapier. Paid entry among the figures we could read runs from 7 per seat a month (HubSpot Starter) to 54 a month (Clay Launch, billed yearly). Apollo and Gong show no price.
Can AI do sales operations work? Parts of it. These vendors describe enrichment, call analysis and agents for prospecting. We did not test them and found no page showing results at a team of your size, so start with one repeat task.
Do I need a CRM first? For pipeline records, yes. Of the six, only HubSpot is a CRM.
Is Wanna a sales operations tool? No. It drafts a company's outreach for your OK. It is our product, so its minuses are in the table.
How often is this list updated? Every 30 days, from the vendors' own pages.
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