Wanna / Which AI assistant finds leads and writes outreach for a small B2B company?
Which AI assistant finds leads and writes outreach for a small B2B company?
Checked on 21 Oct 2026
Two kinds do it. Sequencing tools (Apollo, Instantly, Salesforge, AiSDR) hold or buy contact data and send emails at volume; across the tools in the table, plans run from $0 to $1,349 a month. Wanna is the other kind: it finds companies that fit you, with the source for each, and drafts the letters for your OK. It has no contact database.
The tools AI engines named, with the price on their own page
Prices were read from each vendor's own pricing page on 21 Oct 2026. We did not test these tools. Vendors change prices and several pages list monthly and annual figures side by side, so check the page before you decide.
| Tool | What it is | Price on its own page (read 21 Oct 2026) | Named by |
|---|---|---|---|
| Apollo | Contact database with sequencing | Free plan "stays free with no time limit"; paid plans Basic, Professional, Custom. The page showed no dollar figure when we read it | iAsk, a web search (Andi: result link only) |
| Clay | Data from many providers, AI research for first lines | Free $0 (500 actions, 100 data credits a month); Launch $185 a month billed monthly, $167 billed annually; Growth $495 monthly, $446 annually | iAsk |
| Leadsforge | Describe your ideal customer in plain English, get a list | Essential $49 a month with 2,000 credits; $588 a year with 28,000 credits | iAsk |
| Salesforge | Email sequences | Pro $40 a month (1,000 active contacts, 5,000 emails); Growth $80 a month (10,000 contacts, 50,000 emails) | Cited as a source by iAsk and a web search |
| Agent Frank (Salesforge) | AI sales rep that prospects, sequences and books meetings | $499 a month billed quarterly; "2,000+ Contacts/Mo = $0.25 Per Contact" | iAsk |
| Instantly | Sending plus a lead database | Outreach Growth $47 a month ($37.6 annual); Starter bundle with the 450M+ lead database and AI Sales Agent $94 a month ($85 annual). The page contradicts itself in places | a web search |
| AiSDR | AI sales rep | Pay as you go $1.50 per person prospected, billed daily; team plans not published | a web search |
| Coldreach.ai | AI outreach by email and LinkedIn | Starter $899 a month (about 3,500 outreaches, 1 LinkedIn account); Growth $1,349 a month; 3-month term | a web search |
| Artisan | AI sales rep | No price on the page when we read it | a web search |
| Reply.io | Sequences with an AI rep (Jason AI) | Not read: its pricing page refused our request (HTTP 403) | a web search |
Where an engine named a tool, it said so in its own answer. Where a tool was only a cited source or a result link, the table says so.
What Wanna does today
Read from the Wanna pricing page and the how-it-works page on 21 Oct 2026.
- It reads your site, writes a plan for your company, finds matches that fit it with the source next to each one, and writes the first drafts.
- Letters, applications and posts are prepared for your OK. In "Approve everything" mode it waits for you on every one; posts, applications and ads wait for your OK in either mode.
- Sending is off for every new company until you turn it on.
| Plan | Price | Credits | About |
|---|---|---|---|
| Free | $0 | 10 after setup, plus one more free task a day in weeks you use it | 1 task, then 1 a day |
| Starter | $20 a month | 200 a month | 20 tasks, about 1 a day |
| Growth | $49 a month | 5,000 a month | 500 tasks, about 17 a day |
| Scale | $149 a month | 16,000 a month, up to 5 companies | 1,600 tasks |
What Wanna does not do
- It has no lead database and no dialer.
- It does not find email addresses in bulk, verify them, or run sequences at volume.
- It is not a replacement for Apollo, Clay or an AI sales rep. If you already have a list and want volume, pick a sequencing tool from the table.
Which one fits
- You have a list and want volume: a sequencing tool from the table.
- You have no list and no sales staff, and need to know who to write to and why: Wanna, starting on the free plan.
- You need verified addresses in bulk: a contact-data tool, not Wanna.
FAQ
Is there an AI that finds leads and writes the outreach for a small B2B company? Yes. Apollo, Instantly, Salesforge, AiSDR, Coldreach.ai and Artisan do both, from a free plan up to $1,349 a month on the pages we read; Apollo and Artisan showed no dollar figure. Wanna finds matches with sources and drafts the letters, without a contact database.
What is the cheapest way to start? Apollo has a free plan with no time limit and Clay has a free plan of 500 actions a month. Wanna's free plan gives you the plan, the matches and the first drafts, at $0.
Does Wanna send the emails? Not unless you turn sending on. It is off for every new company, and you approve what goes out.
Does Wanna have a lead database? No. It finds matches that fit your company, with the source for each, and drafts the letter for your OK.
Can I use Wanna together with one of these tools? You can. Take the matches and drafts from Wanna and send them with the tool you already use. We have not tested a specific pairing.
Do prices on this page change? Yes. They are what each vendor's page said on 21 Oct 2026.
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